Life of PYKE
PYKE is born out of a strong bond between two friends with the desire to create something new. We connect people who want to exceed, succeed and have the world at their feet.
PYKE offers a flavourful alternative that’s unlike anything you’ve ever tasted. PYKE’s unique flavour profile is the result of our artisanal production process and carefully selected ingredients, which have been thoroughly tested and refined by our master brewer. The term seltzer dates back to the 18th century and is derived from the German town Seltzers. ‘Hard’ Seltzer is a new variant of this base product and it can be produced in different ways;
The PYKE way
The common way
We start with the purest mineral water in Europe
Start with a base of sparkling water
We add the right ingredients
Pyke is then brewed over several weeks
Add a distilate, such as vodka
Alcohol, bubbles and a brewed flavour arise
PYKE is blended and crafted to perfection
Finish with aromas
This is how we make
The freshly brewed Hard Seltzer we all know as PYKE
This is how to make
Sparkling water with aromas
The PYKE way
We start with the purest mineral water in Europe
We add the right ingredients
Pyke is then brewed over several weeks
Alcohol, bubbles and a brewed flavour arise
PYKE is blended and crafted to perfection
This is how we make
The freshly brewed Hard Seltzer we all know as PYKE
The common way
Start with a base of sparkling water
Add a distilate, such as vodka
Finish with aromas
This is how to make
Sparkling water with aromas
THE PYKE MAKERS
Meet the smart-asses who helped bring PYKE to life.

Erwin Douwes
Chief Executive Officer

Gydon Amitai
Chief Creative Officer

Anne Koren
Chief Communications Officer

Anna Setorg
Chief Legal Officer

Koen Thoolen
Chief Strategic Officer

Amine Zammoury
Chief Representative Officer

Frank van den Broek
Chief Fixing Officer

Boris Coelman
Account Manager









How do you like your PYKE?
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