Life of PYKE

PYKE is born out of a strong bond between two friends with the desire to create something new. We connect people who want to exceed, succeed and have the world at their feet.

PYKE offers a flavourful alternative that’s unlike anything you’ve ever tasted. PYKE’s unique flavour profile is the result of our artisanal production process and carefully selected ingredients, which have been thoroughly tested and refined by our master brewer. The term seltzer dates back to the 18th century and is derived from the German town Seltzers. ‘Hard’ Seltzer is a new variant of this base product and it can be produced in different ways;

The PYKE way

The common way

We start with the purest mineral water in Europe

Start with a base of sparkling water

We add the right ingredients

Pyke is then brewed over several weeks

Add a distilate, such as vodka

Alcohol, bubbles and a brewed flavour arise

PYKE is blended and crafted to perfection

Finish with aromas

This is how we make

The freshly brewed Hard Seltzer we all know as PYKE

This is how to make

Sparkling water with aromas

The PYKE way

We start with the purest mineral water in Europe

We add the right ingredients

Pyke is then brewed over several weeks

Alcohol, bubbles and a brewed flavour arise

PYKE is blended and crafted to perfection

This is how we make

The freshly brewed Hard Seltzer we all know as PYKE

The common way

Start with a base of sparkling water

Add a distilate, such as vodka

Finish with aromas

This is how to make

Sparkling water with aromas

THE PYKE MAKERS

Meet the smart-asses who helped bring PYKE to life.

Erwin Douwes

Chief Executive Officer

Gydon Amitai

Chief Creative Officer

Anne Koren

Chief Communications Officer

Anna Setorg

Chief Legal Officer

Koen Thoolen

Chief Strategic Officer

Amine Zammoury

Chief Representative Officer

Frank van den Broek

Chief Fixing Officer

Boris Coelman

Account Manager

How do you like your PYKE?

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